Do you have a sense that your team members are chronically dissatisfied and unmotivated, but have no idea why or how to change it? You may look around and see disengaged employees who lack trust and commitment, but what is it about your culture that is stripping away their initiative and personal accountability? Organizations that focus on developing authentic, value-driven, cultures maximize the full impact of Agile. Culture is the difference between doing Agile and BEING Agile.

If you actually believe your mission and live it on a daily basis, it becomes reality to your customers and your Team Members and it becomes much more authentic and meaningful than any placard on a wall. When you build an Agile culture, you encourage purpose, mastery, and autonomy; improve Team morale, motivation, and retention; and embrace continuous improvement and innovation.

Organizational Culture can be best described as the combination of Team behaviors (what people do) and values (why they do what they do). Agile cultures are explicitly designed to cultivate Team Members who are motivated, confident, engaged, empowered, trusting, committed, innovative, internally motivated, and personally accountable.

“I found new tips and techniques I want to bring back to my Scrum Teams AND Leadership teams.”

“I learned that different businesses and different management styles can still have the same issues and how we can fix them.”

“Some of the different approaches to coaching, mentoring, and leadership in general. Where to be more involved and where to empower the team to self-solution.”

Doing Agile is not that difficult. BEING Agile, on the other hand, requires a complete organizational shift. After 15 years of training and coaching in Agile organizations, Braintrust Group realized that without intentional, cultural change, you will never maximize the complete benefits of Agile.

By learning to apply the values and principles of Agile to your entire culture, you can free your entire organization, unlock new levels of productivity, and experience true employee happiness.

Ready to get started? Check out the classes below.

Elements of Agile Culture

What value system do you use to make decisions?


In Agile cultures, Organizations, Teams, and Leaders create and live a shared value system and live by those values in how they execute tasks, and hire and fire on a daily basis. 

What behaviors exemplify the traits that you want to exercise?


In Agile cultures, Organizations clearly define and demonstrate the traits that fit and contribute to their overall culture. 

What are the stories of your Organization’s heritage and traditions?


In Agile cultures, Organizations take the time to record and learn from their heritage, and work together to build traditions and ceremonies that bond team members.

Is there a specific language and symbols that are important to your Organization?


In Agile cultures, common language and symbols are defined and aligned or misaligned to Organizational values.

How does your leadership show their participation in the Organizational culture?


In Agile cultures, Leaders move away from trappings such as executive floors, private dining rooms, and reserved parking spots. As Leaders, they flatten the Organizational culture to better align with their Teams.

Core Values of Agile Cultures

Share Values

Agile cultures share a common set of values and principles that influence everyday decision-making.

Reward Results

Agile cultures shift from employees who watch the clock to employees that deliver results.

Encourage Collaboration

Agile cultures emphasize “individuals and interactions” over “processes and tools.”

Build Trust

Agile cultures build and empower self-managing, self-organizing teams.

Prioritize Growth

Agile cultures focus on developing people through an Organization-wide growth mindset.

Embrace Change

Agile cultures talk openly about speed, risk, and receptiveness to change.

Demonstrate Transparency

Agile cultures are open, honest, and encourage communication.

Flatten Your Organization

Agile cultures break down physical and metaphorical walls.

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